Q: I’ve had my wood-carving business for a number of years, and now I am ready to get my work into more galleries and shops. However, I’m not sure that I have the time and experience necessary to do this. ...
Q: When packaging up a purchase, I use cheap plastic bags. However, I’ve noticed other artists using the more expensive craft paper bags, bags with their brand name embossed on the front or even cloth bags with their names printed ...
Q: I’ve heard that if I price my work higher, buyers will think it is worth more and are more likely to buy it. Is this true in the world of crafts? On the one hand, I don’t want to ...
Q: As a jewelry artist, I’m finding our market saturated at shows. What are some things I can do to stand out from the crowd? -Evelyn via e-mail We all want to be a part of the crowd and at the same ...
Q: At the last show I attended, I did not have a booth assistant. Obviously I had to eat at some point in the day, but I know show manners suggest it isn′t appropriate to eat while at your booth. ...
Q: After I get all my display furniture and product set up in my booth there’s not much room for me—help! A. This is a common problem and the solution you choose will be very important to your selling success. The way ...
Q: How should I dress for various shows? I don’t want to be overdressed, but at the same time I’ve seen exhibitors underdressed for higher-end shows. Is there a standard I should follow? I think our standard should be to dress ...
Q: We have been creating fused-glass jewelry for the past 3½ years and sales have been excellent (in fact, much better than we ever dreamed). Now we are considering expansion, which would require hiring help for the sawing, grinding and finishing. My ...
Q: How can I protect my trademark or my “brand?” I have been using a name for my business and website and found that someone else is using the same phrase. I contacted an attorney and was told that it ...
Q: I overheard a conversation the other day, and it intrigued me. They were talking about designing jewelry for a company, eliminating the need for doing art fairs. I make one-of-a-kind pieces of jewelry and love the creative side, but the selling side, not so much ...
