Well, today’s the big day, the day of your first craft show. You selected an appropriate venue. You arrived on time. You’re displaying only juried items. Your booth is handsome and well-done. The only problem is…you’re competing with other vendors at the event. Now what? How do you bring customers into your booth?

If you want to be successful as an artist, don’t overlook your local market. The place you live can be a veritable treasure trove of opportunities, for two big reasons; number one, you know the area, so you aren’t starting from scratch in terms of networking contacts and number two, you are only competing with other local and regional artists and not the tens of thousands of other artists vying for buyers in the online realm.